Mobile and Pervasive Computing Services for Technology Executives

Course

PM: Mobile and Pervasive Computing: Context and Trends

• Objectives of the Course
• Context and Trends: The Forces Behind Mobile and Pervasive Computing
• A First Look at Successful Mobile and Pervasive Computing services

AM: Mobile Communications and Mobile Internet Technologies: A Managerial Overview

• A managerial overview of wide area cellular network technologies (2G, 2.5G, 3G and beyond)


• A managerial overview of short-range wireless technologies, including WiFi, Bluetooth, UWB, NFC, and ZigBee
• Mobile Internet Challenges
• Mobile Security
• A managerial overview of SMS, WAP, J2ME, .Net Mobile, Android, VoiceXML/SALT/X+V.
• How open is the Mobile Internet?

PM: Developing Usable Mobile Services

• Designing Successful Mobile Internet Services: Usability Challenges
• User-Centered Design Principles and Methodologies
• Hands-on Exercises & Group Discussions: Challenges in Designing Usable Services

AM: Mobile and Pervasive Computing Services Today

• An overview of consumer-oriented services - from mobile e-Tailing, to mobile banking, to mobile advertising and much more ...Includes a close look at prevailing and emerging business models and case studies
• Mobilizing Enterprise Applications ...Learning to identify and evaluate opportunities within your organization ...What does it take to successfully develop/deploy these applications?

Day 4:

AM: Location-Based Services & Beyond

• Overview of positioning/location tracking technologies
• Overview of Location-Based Services (LBS):Services, Technologies and Business Models
• Mobile Social Software Applications
• Privacy Issues

• Managerial overview of technologies and standards
• Case studies
• Security and Privacy Issues
• Group Discussions: RFID and LBS in your enterprise

AM: Mobile and Pervasive Computing Services: What Next?

• Demonstrations and discussion of recent findings based on ongoing work at Carnegie Mellon University
• Class Discussion